The recent explosion of online video will be one of the hallmarks of the online industry in 2008. Already in 2008, Yahoo’s acquisition of Maven Networks for $160 million a couple weeks ago has gotten the attention of many people, even if it was overshadowed by talks of Microsoft’s acquisition of Yahoo.
I work at a smaller competitor to Maven called PermissionTV. Our newest product, the PermissionTV smartplayer™ is the first intelligent, interactive online video platform that reacts and responds to the interests, desires and actions of website visitors. Where Video 1.0 was a purely passive experience, we’ll be paving the way for a truly interactive experience with the web visitor. That’s what we’re calling Video 2.0. Here’s a marketing video that describes our latest product.
[...] engaging experience that’s actually relevant to them.I’ve blogged about our concept of Video 2.0 before. I guess I really do enjoying working for a company that is striving to change the way [...]